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B2B primer · 2026

Ube powder The purple ingredient your menu is missing

Ube is the Philippines’ beloved purple yam: naturally vibrant, subtly sweet, vanilla-nutty in flavour. It is already trending across specialty cafés in London, California and Berlin. We source and import it straight from trusted Philippine producers, so you get the real colour and the real flavour.

See the range

Pricing on request, matched to your volume. No commitment.

Pouch of Taste Filipino 100% ube powder100% purple yam★ CoA WITH EVERY BATCH
Why cafés are adding ube

Four reasons it earns a spot on the board

  • Ube latte in a glass, deep purple
    Colour that sells itself

    A naturally deep purple, no dye needed. It stands out in lattes, cakes and pastry, and it gets photographed and shared before the first sip.

  • Ube cheesecake, cut open
    Works across the whole menu

    One ingredient, many lines on the board: lattes, cakes, donuts, croissant fillings, ice cream and pancakes.

  • Ube ice cream in a bowl
    A flavour they have not tasted yet

    Matcha and pumpkin spice are on every menu by now. Ube is genuinely new to most European guests, so it gives them a reason to come in and try something.

  • A spread of Filipino flavours and desserts
    On-trend, not a fad

    Ube has years of proven demand in North American specialty coffee and is now gaining momentum in Europe. You are early here, not late.

Menu inspiration

What your team can put on the menu

A few of the things ube powder turns into. Every one of these is made with the same single ingredient.

  • Ube latteUbe latte
  • Ube cheesecakeUbe cheesecake
  • Ube ice creamUbe ice cream
  • Ube pandesalUbe pandesal
  • Ube pancakesUbe pancakes
  • Halo-haloHalo-halo
Our product range

Wholesale formats

Food service formats, packed at origin and shipped from the Netherlands.

Loading the range

Your full price list, minimum order quantities and lead times come with your sample.

Why partner with Taste Filipino

Straight from the source, compliant for the EU

Our sourcing regions
  • Bohol
  • Quezon Province

Where the ube comes from

Our ube comes from the Philippines, usually from Bohol and Quezon Province.

EU-based and compliant

  • HACCP plan in place
  • Lab-tested at Eurofins NL
  • Compliant with EU food law

A Certificate of Analysis is supplied with every batch. Microbiological and chemical analyses, specsheets and allergen declarations on request.

Czarina and Ken, founders of Taste Filipino

Authenticity at its core

We are a Filipino-Dutch couple. Czarina grew up with ube and knows what it should taste like, Ken runs the Dutch side of the business. You deal with us directly, not with a trading desk.

How it works

Three steps, no commitment

  1. 1Request accessFill in the form. You get access to our B2B portal, where you order a sample.
  2. 2Test it on your own kitYour machine, your oven, your recipes. Judge the colour and the flavour where it actually has to work.
  3. 3We quote your volumeHappy with it? We come back with pricing, minimum order quantity and lead times that fit your venue.
Get started

Request pricing and portal access

Tell us about your venue. You get access to the B2B portal, where you order a sample, and we come back with pricing for your volume.

What kind of venue is it?

For your quote and the shipping costs.

No subscription, no commitment.

Good to know

The questions everyone asks first

  • You order a sample in our B2B portal. Request access with the form on this page.

Talk to a human

Rather just ask?

Czarina Ocampo-van den Boogaard

Co-founder, Taste Filipino B.V.

czarina@tastefilipino.com

About us

Taste Filipino B.V.
KVK 42104799
tastefilipino.com
@tastefilipinoube

Ready to put ube on the board?